![]() By comparing these visualizations, they’re usually able to quickly see which of their products is selling best.”ĭhanani added that someone can pretty much just look at the sales data and determine which candy is the “best.” This will give you an idea of which is being purchased the most, but this method isn’t without its flaws. “Often, you’ll use simple data visualizations like charts and graphs to view unit sales or revenue over time. “Traditionally, whenever a company wants to understand what’s selling well, they use a variety of tools to analyze their data,” said Shanif Dhanani, CEO of data platform company Apteo and Reese’s fan. There is no shortage of companies and people using data science to try and figure out what candy we all want. candy market shows favoritism toward chocolate, looking at items on a state-by-state basis will show a love of Skittles, Starburst, and Sour Patch Kids in many places. The only thing that seems to dominate everywhere is some form of chocolate. Citizens of France, Mexico, and Egypt are more likely to opt for gum. According to Simply Sweet, in the United States, Reese’s Peanut Butter Cups and M&M’s reign supreme. ![]() On top of that, some candy is not available everywhere, so we don’t know if a chocolate bar lower on the list would suddenly blow up if it was introduced somewhere else.Įven types vary from country to country. ![]() You can look at what candy sells the most overall, but it doesn’t really give you an accurate picture.Ĭandy tastes vary widely from country to country and even varies from state to state in America. Unfortunately, this is a question that is virtually impossible to answer. Snickers? Reese’s Peanut Butter Cups? M&M’s? Skittles? Kit Kat? Which sweet is the sweetest of all? It would be nice if we could just crown one of them to be king.
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